Cheat Sheet

Cheat Sheet for Refactoring a CCM Platform

According to a recent study, customer experience (CX) will overtake price and product as key brand differentiators, and companies that prioritize CX will see revenue growth of 4-8% above industry averages.

In this cheat sheet get insights on how businesses can successfully execute CCM refactoring, to accurately deliver personalized communications to meet the demands of the modern-day customer.

In this cheat sheet find out

  • What factors are important to consider for refactoring?
  • When is CCM refactoring necessary?
  • Why is refactoring your CCM beneficial to your business?
  • How can you implement CCM refactoring to align with your CX objectives?

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