Gautam Jit Kanwar, President, BelWo Inc. recently published an article in the fall issue of DOCUMENT Strategy. His authored article is mentioned on the cover of this issue, where he delves into cloud CCM, unpacking how the cloud could be leveraged to create a customer communication ecosystem that is intuitive and scalable. He emphasizes the importance of keeping up with evolving customer needs while empowering employees to perform as a cohesive workforce.
Here is an excerpt from his article
“In a transaction-based business, customers often only interact with an organization through monthly invoices, statements or other periodic documents, making it even more important to ensure that every communication sent to a customer is effective. There are a number of benefits to a cloud CCM strategy when it comes to producing customer communications that engage customers.” (Source: DOCUMENT Strategy)
The article talks about a number of benefits of cloud CCM technology, highlighting how not just customers, but even employees can benefit from it. It shares valuable experiences, actionable insights, and examples that can enable enterprises everywhere to create valuable experiences for their entire stakeholder ecosystem.
Click here to read the published article.
About DOCUMENT Strategy
DOCUMENT Strategy is a highly focused media company dedicated to the professional development of executives, directors, and managers involved in the core areas of Communications, Enterprise Content Management and Information Management strategies. Our serious editorial mission focuses on the key pillars of every organization—Strategy, Governance, Process and Technology—in order to speak to individual stakeholders within the organization while helping to create a strategic vision across all departments.
BelWo develops, deploys and manages customer communications management (CCM) solutions for enterprises and print service providers worldwide. Companies of all sizes turn to BelWo to support complex CCM initiatives that range from smaller scale document applications to full-scale omnichannel digital experiences. As a solutions-focused partner with deep expertise in CCM, BelWo brings decades of experience in industries that include insurance, healthcare, financial and retail. For information, visit www.BelWo.com and connect with BelWo on LinkedIn and Twitter.
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