I have more than 12 years of experience in marketing and brand management across industries. As an Agent of Brand Transformation, I like to think of myself as a persistent innovator and team motivator, who has developed and implemented multiple branding strategies. I have dominant experience in developing, implementing, and executing marketing initiatives, Digital Marketing, Competitor Tracking, pricing strategies and campaigns (print, web, social media, and broadcast), BTL /ATL budget across POP/ POSM/ Billboards/ Transit Medium with on Ground Activation/CRM. I have sufficient expertise in organizing a business tier focused Rewards and Recognition Program for channel partners/consumers including tours and events. Apart from these, I like to read, paint and watch movies.